[シャワーこうか, shawa-kouka] (n) (See 噴水効果) shower effect (theory that placing high-selling items on the upper floors of a department store will lead to increased sales in the lower floors)
[かたぎぬ, kataginu] (n) (1) (See 素襖) sleeveless ceremonial robe for samurai (replacing the Muromachi period suou); (2) (arch) sleeveless robe worn by commoners